You can try to sell the business yourself, but if you've never done it before there's a chance that it will get a bit tedious, especially if you're on one of the CFO careers; you'll probably have no training or experience associated with selling a business.
Even if you do know how to sell a business there are still other considerations that you need to think of. One thing of course, is whether or not you actually have time to sell a business, especially when you're a person in one of the many CEO careers out there. If you're trying to sell your business at the same time you're trying to run it, then the business will begin to falter. If this happens then potential buyers will notice, and suddenly even those in CFO jobs will lose interest in buying your company. After all, it looks like it's not very productive!
What you need to do is hire a sales broker who will take care of all of this for you. You might like the idea of doing everything yourself, especially in CFO careers, but if you hire a sales broker you will be able to focus on running your business while they focus on getting it onto the market and making sure you get a fair price.
Not only will they take care of the work for you, they also have an infinite number of connections that they can utilize in the attempt to sell your business. Remember, they have connections with a lot of different previous buyers and this will help you out quite a bit, because you never know who might be wanting to purchase a business!
A sales broker will also help you to get all of the businesses paperwork in order if you hadn't already done that. They will work to make sure the sale is completely legal and binding, and they'll ensure that you get everything you want out of the deal. They will even negotiate for you to make sure you get the best deal.
They will ask a commission of course, which is normally about fifteen percent. You won't make quite as much as you would have if you'd sold on your own, but it's still a decent amount of money. If you're thinking of selling your business, then there's no doubt that you need a broker to help you out with it. Make sure you get a decent one though! Get references and search the web trying to find a decent brokerage company. The internet is a huge place and there's no doubt that you'll find exactly what you want eventually! So get to searching now, so you'll be ready to sell tomorrow and be on your way out.