Vice President Brand Strategy amp Ideas

Profile

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iHeartMedia

Job Summary:

Join the iHeartMedia Team!

Working at iHeartMedia is exciting! We are the leading media and entertainment company with the largest reach of any digital, radio, outdoor or television entity in the U.S. We are always on the lookout for innovative and collaborative people to join the team.

About the Team

The Brand Strategy & Idea Lab teams mission is to partner with sales to accelerate revenue growth for priority clients, categories and programs where strategy, ideas, creative execution, and innovation fuel partnership and success.

About the Position

The VP, Brand Strategy & Ideas is a strategic and creative thinker who can partner with the biggest and most innovative brands and agencies in the nation to make audio a key part of every campaign by leveraging all of the iHeartMedia assets. From live broadcast radio across 856 stations to our digital app with over 120m registered users, our new data and programmatic tools, our roster of talent and thousands of concert events every year!

Key Responsibilities and Experience:


Ideating, innovating and partnering with sales to sell big ideas and long-term partnerships to brands that leverage the various assets of iHeartMedia portfolio
Develop best in class pitches that pivot off keen insights
Bring Digital & Social knowledge to individual and team pitch work
Master writing skills to create stories and ideas that clients want to buy
Leverage knowledge of brands and agencies and the ability to integrate into planning and campaign development with clients, media and creative agencies. A real understanding of the process, roles and realities of selling in big ideas and shifting spend is critical.
Know how to shepherd and drive a big pitch and present like a master in big rooms and small
Balance a variety of brands with multiple different sales owners simultaneously, requiring strong multi-tasking skills
Collaborate with content developers and editorial teams across on-air, digital and experiential to brainstorm and build big initiatives
Serve a dual client-facing and internal role depending on project or account
Understand media planning, content production guidelines and pricing to build program P&Ls with finance


Works Closely With


National Sales
National Programming Group
Sales Success Team
Integrated Planning


Qualifications


12 years of experience creating strategy & developing campaigns
Creative, Curious with a Passion for fresh ideas
Media (client or agency) background preferred
Demonstrated track record of developing advertising solutions for Fortune 500 clients
Fundamental understanding of media and advertising
Technical mastery of MS Office Tools
Accountability and urgency are a must


Location

New York, NY: 125 West 55th Street, 10019

Position Type

Regular

The Company is an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, protected veteran status, genetic information, or any other legally protected classification or status.

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Current employees and contingent workers click here at **** to apply and search by the Job Posting Title.

iHeartMedia is the number one audio company in the United States, reaching nine out of 10 Americans every month – we specialize in radio, digital, social, podcasts, influencers, data, and events across the nation and provide premier opportunities for advertisers.

Visit iHeartMedia.com at **** to learn more about us.

Company info

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